A company’s customer service response time is one of the biggest factors impacting both customer satisfaction and the company’s net promoter score (NPS). Service response time refers to the time between when a customer makes a request and when they get a response. In other words, it really has nothing to do with how great…
Read more
Website usability tests hold the power to increase your website conversions, time users spend on unique content, recommendations, and much more. The ease with which users can access your website is website usability, so the sooner you can validate this aspect of your business the better. You will want to run website testing for things…
Read more
Transactional emails are automatically generated by your marketing or CRM platform when an individual has taken a specific action. An example of a very common auto-generated email is a welcome email that is sent when a new customer creates an account or submits their email address for a business. This is an easy way to…
Read more
Customer reviews are the modern-day version of “word-of-mouth”, and they’re imperative for the success of a product and a business. Studies show that: 79% of consumers trust online reviews as much as personal recommendations 85% of consumers say that they read online reviews for local businesses 73% of consumers say positive customer reviews make them…
Read more