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Get Rid of the Chaos: How to Declutter Your Blog and Keep It That Way

Many homeowners or renters experience clutter after being in one place for too long. You don’t want to throw something away because you might need it, things get lost in the back of the closet or under the bed, and after a while, the clutter gets to be so much that it’s tough to know…
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10 Instagram Metrics Every Marketer Should Track

“You need to create content that your target audience will love and find useful.” Are you tired of hearing this all the time? While people are not wrong to say it, it may not be so easy to always be on point when it comes to creating educational, informative, and engaging content for Instagram. If…
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Starting a Side Business with a Skill

Have you ever daydreamed at your job, wishing that you could create a profitable business doing something you love? Many people possess aspirations of owning a home-based business, but they don’t know where to start. If this describes you, then have no fear—the Internet is full of platforms and mediums through which individuals can begin…
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How to Create a Summary Newsletter That Your Readers Will Love

Remember when you were in school and you were taught to write a concluding paragraph? Although it was never supposed to start with “in conclusion,” it was expected to be there because it helps readers, as my teacher would say, “tie a nice bow around your article.” This same idea can be applied to an…
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Are Holes in Your Editing Process Costing You Sales Leads and Online Revenue?

If your content is intended to generate sales leads or online revenue, the best results come when the content, no matter how well written, receives thorough and skillful editing. But often, even organizations that know the value of good editing fall short because of flaws in their editing process. This article discusses ways to simplify…
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5 Video Conferencing Tips that Your 2021 Business Needs to Know

I find that oftentimes the silliest questions—What should I wear? What does SEO stand for? What should I say on a first date?—are usually the most popular. If you think something should be obvious to you but you just don’t get it, chances are you aren’t alone. Fortunately, we live in the 21st century and…
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Why Your Website Needs an SEO Audit Regularly

Completing an SEO audit of your website sometimes seems to have incredible similarities to going to the doctor. You definitely know what it is, you know you’re supposed to go, you sort of know-how to make it happen, but you’re definitely not going to go regularly. Honestly in this day and age, who has time…
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Are Vertical vs. Horizontal Content Strategies Still Relevant?

Because SEO is always changing, your content strategy also has to remain fluid if you want to stay successful. A few years ago there were two terms for two different content strategies: Vertical and Horizontal. Both strategies have the ability to be flexible, but by and large, they kept a solid foundation and were good…
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The Impact Loyalty Programs Can Have on eCommerce Businesses

Plain and simple, in order to have a successful business, companies need to have a solid customer base and a good product. Companies should strive for customer satisfaction and continued customer engagement because loyal customers spend more money with brands they like. According to a recent study, 78% of loyal customers are willing to spread…
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How Search Behavior is Changing (and How to Create a Strategy That’s Ready)

Searching for answers, information and products have changed from the static-desktop-Google- search-of-the-past, to on-the-go searching with smartphones, tablets, and voice search devices such as the Amazon Echo. The biggest change? People are searching whenever and wherever they are – asking questions through voice search on anything from directions to the best sushi spot in town…
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