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How to Hold a Company Meeting That Will Benefit Your Staff

Holding a company meeting can be tricky for a new CEO. A great deal of planning not only goes into the content of what will be said during the meeting, but a business owner should also plan ahead of the tone of the meeting and any interaction that may occur. The scariest thing for many…
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Why Freelance is a Term Every Business Owner Should Know

Starting your own company can be overwhelming, and any good businessman or woman knows that the right employees are crucial to the success of a startup company. Hiring employees is stressful, but there is another option that many first-timers may not realize. Every company needs good technical writers, and some companies need someone who can…
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How to Submit a Guest Post to our Blog

Our blog is designed to give something back to the marketing community – we cover everything from blogging hacks, to interviews with CEO’s in the industry, to personal stories about the struggles and successes in online marketing. Our mission is to fill this space with meaningful tools to help a marketer truly succeed, and our blog…
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Get Fancy with Your Email Marketing Campaign – What Features Are Worth Your While

Once you have decided to join the rest of the world and start an email marketing campaign, you will need to buy email marketing software. You will find that there are many different choices of software to choose from, which include hosted or non-hosted, and many varying prices. However, one of the most important things…
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Why You Can Get Your Dream PR Career Before You Graduate

The popular “It’s not what you know, it’s who you know” is unfortunately true in most industries – journalism and public relations included. If you are an aspiring journalist but do not know anyone in the field, you may have a bit harder time trying to find a job when the time comes. However, there…
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5 Tips to Help Ease Your Outsourcing Efforts

While most think about how difficult it can be to work for someone, few think about the opposite. It can sometimes be very difficult to have someone work for you. You know things need to get done a certain way, but sometimes communicating this is very difficult. One of the hardest jobs a boss has…
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How to Make Co-Marketing Work For You

If this year has been slow for your business, take 2020 to try something fresh. Co-marketing is an idea that has been brought to light in recent years by brands, like Apple and Nike, who have been teaming up to create hybrid products.  The idea is to get together with another business, create a product,…
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Skip the Puppy Phase: Why Buying an Established Business May be the Right Move

It’s true that just getting started is the hardest part, and for many, this is learned at an early age. For me, it was owning my first pet. My puppy stained carpeting, ripped up pillows, and scratched a hole right through our screen door before upsetting the neighbors with his constant barking. Looking back it…
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